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Typeface: Variety is not Always the Spice of Life Using 5 different type faces in one design piece is sort of like mixing plaid, polka-dots, stripes, and flower patterns in one outfit - DON'T DO IT! You're design will be far easier to read, and appear far more polished if you stick to one or two fonts. If you choose to use two fonts make sure that the fonts are not too close in structure, otherwise it looks like a mistake (kind of like when you wear a black top with black pants but the blacks are not exactly the same.) The easiest way to safely use two fonts is to use a serif and a sans-serif font. Serif fonts are the fonts with decorative squiggles at the ends of the arms, feet, crossbars, etc., in letters like S,R,k,u,V, and many others. Time New Roman is an example of a serif font. Arial is an example of a sans serif font. Old style fonts (e.g. Courier) with wide, round letters are considered comfortable classics that are easy to read. Modern fonts (e.g. Times Roman), with greater thick/thin contrasts, demand attention, yet are less comfortable. Sans Serif fonts (e.g. Arial) feel clean and precise, and convey "believability". For a simple introduction to the use of fonts, please visit Typography Tutorial
About the Author: Monique Danielle owns Portland Marketing Agency, DivaDesignWorld.com, a full service firm that offers web development, graphic design, consulting, and a wide variety of creative services. She is also the founder of divadirectories.com,a free online resource designed to promote the growth and development of female business owners throughout Oregon, Washington, and the Northwest.
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