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02 September 2010
 
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Your Business Website PDF Print E-mail

Your Business Website

With so many people spending their days online and searching the Internet for a plethora of goods and services, how can you make your company stand out and entice the buyer to want to contact your company? Why, your company’s website of course!!

There are several ‘do’s’ and ‘don’ts’ that you will need to know before creating a website for your business. Of course, you want it to be unique and grab people’s attention, how can that be done?

A definite don’t for a small business is not to spend too much money on web hosting. If you are just starting out, you won’t have to spend a lot of money on extras, such as 10,000MG (10GB) in space, so don’t get it! Also purchasing a pre-defined package might not be a good idea either. Your site is possibly the only business tool that people will see and you need it to be developed to your specifications, needs and wants. Also, don’t focus too much on eye candy (the bling bling of the Internet), remember that your site is there for your business – the key is that it is easy to operate, navigate around and if it takes too long for your customers to load or is difficult to get around, well, we live in an instant gratification world and if its not there, they will move on.

Some do’s are to make sure that in your marketing budget, you have money set aside for your site. If you don’t plan ahead, chances are you won’t have the traffic you desire. Think about it, there are millions of sites on the net, you will have to make yours stand out. Do provide feedback as soon as possible. Importantly, do your homework! Research companies before you commit your money to them. Also, you will need to make sure that you keep your website up to date. Nothing looses customers more quickly than a site that hasn’t been updated for months or (gasp) even years! Would you want to buy their product?

I am sure this list only scratches the surface of what is needed to be done to compose a great website. Talk to business colleagues, see how they went about it and get their advice and who knows?

 

Are You A Good Boss PDF Print E-mail

Are You A Good Boss

Everyone wants to have and be a good boss in the work environment; it makes the job more enjoyable to be at on a daily basis. But what does make a person into a good boss? Is it learned behaviour or does it just come naturally to some people??

One thing that makes a person a good boss is the attempt to include everyone in the team. A good boss treats each one of his employees equally (no teacher’s pets, so to speak). A great boss encourages a healthy environment which includes trust, respect, so each employee feels that they are important and thus keeps everyone on the same page when it comes to work. Being approachable while being aloof, friendly while still being strict, able to think outside of the box a little, but still use common sense

One of the hardest things for a boss to handle is office politics. The trick is to deal with them before they get out of hand and the best way to keep problems like this at bay or any type of problems. If staff is allowed to vent, discuss, or talk about. This would allow staff to cover any issues that they feel are negative and do so without fear of retribution. 

Instead of being a leader, be a coach. The great generals of wars have not been afraid to make themselves equal with the men they commanded. A good leader of any type of group, knows how not only guide and direct their staff, but also gently point out important things that they need to know.

It would seem that most good leaders are not born, but formed. Of course, there are going to be bosses that are a natural, but for most bosses, the route to become a great boss has been through hours of management seminars and they have learned how to be an effective leader by working hard. In fact, anyone can become a great boss, the trick is to develop those traits to their best ability.

Finally, a good boss needs to be fair all the time, be neutral, provide both constructive criticism and positive feedback. It is not impossible to become a great boss, but for most, it does require effort.

 

Christmas Shopping On The Internet PDF Print E-mail

Christmas Shopping On The Internet

Christmas is such a busy time of year to begin with and why not help yourself by taking advantage of anything that is gonna make your life just that much easier? If you are on the computer quite a bit during the course of a day, why not do some Christmas shopping over the net? If you are one of those types of people that have little time to spend shopping or the energy to fight with crowds during this holiday season.

You can try the tried and true sites, such as www.target.com; www.sears.com; www.jcpenny.com; and more specialty stores like www.oldnavy.com and www.gap.com or www.coldwatercreek.com. Those are fine for clothes and other goodies, but how about a few more specialty sites?

Beauty

www.laurenhutton.com features the actress Lauren Hutton’s own line of makeup.

www.thebodyshop.com has wonderful smelling products for everyone.

House

www.homedepot.com

www.acehardware.com

For the Book or Music love

www.barnesandnoble.com

www.amazon.com

www.towerrecords.com

For Foodies

www.hypergourmet.com – a Canadian site that offers tasty treats

http://www.thepicnicemporium.com – everything about picnics

For the Kidlets

www.ebay.com will give you some

www.childrenstoybox.com

www.hearthsong.com this site features some unusual gifts for kids and the whole family.

Finally, if you are totally stuck for that perfect gift, try www.surprise.com and they will help you. Happy shopping!

 

Small Business Startup PDF Print E-mail

Small Business Startup

Starting a new business can be an exciting yet scary venture for just about anyone. Of course you might have some great ideas for your business, but the first step that you might want to start with is write a description of what your perfect life would be like, describe your likes, dislikes, skills and abilities. Describe the hours that you want to work and even your mission statement.

Next, you will want to create a business plan for yourself which will include a summary of everything that will pertain to your business. Subjects such as market research, competition, business strategy as well as offering terms should be addressed, but it should not be longer then a couple of pages. Following this, you will want to touch on more minute details of your business idea.

Of course, funding is a main component of your business, whether you get a small business loan, raid your savings, get a government grant or borrow from friends and family. You will definitely want to get this in place before you do anything. This will be followed by hiring a stellar team of staff for your company, then developing a brand. This should be something that sticks with the customer and something they ultimately will identify your product with, so it is definitely more than choosing colours and symbols – it has everything to do with even naming your product and business. Think of some of the common everyday products and how their names, colours are so identifiable. And it should go without saying that the last item on your list will be marketing and selling your product.

Yes, planning a small business from the ground up will definitely take both some legwork and time, but hopefully in the end, the results will be well wo

 

Radical Change PDF Print E-mail

Radical Change

Change is a part of every day life. Most would agree that change is a necessary factor as it helps us to grow and become (hopefully) a better person.

Of course, not all change is negative, some, such as a new job; baby or a marriage can change your life hopefully for the better, but can cause just as much of an upheaval as negative changes. Small changes can also have just as much impact on a person as large, life altering ones. I guess the key is how one handles these changes in their life.

First I think what is important is that you let yourself grieve. Even good changes can disrupt your life because it will never be the way it was before. Like for example, even when you move to a new house that is in a better location and is bigger, you will still remember and feel sad because of all the happy times you experienced at your old house. This type of reaction is normal, even if it is a happy time.

As we age, we tend to want to resist change, but unfortunately, that only makes it harder on us. If we are rigid and against change, it makes us like a boat in a storm – you can either go with the waves or against them.

Don’t feel as if you your own island. If you need help dealing with a change, get it. Change can either make you better or bitter. Try to see the good in every change. It may not be evident at the outset, but given time you will find it. It may be something more wisdom or that this crisis has made you stronger, hang in there, it will come.

Know that all change comes to an end. The situation will become familiar to you in time.

Change is an unavoidable being human; it is up to you to make it positive.

 

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