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We’re everywhere. We’re your chiropractor, your stockbroker, your lawyer and your designer. We own the coffee shop down the street and the grocery store across town. More than 10.6 million of us own businesses in throughout the United States.

How do you find us? Right here, at DivaDirectories!

 
20 July 2008
 
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Business Women Thorough History PDF Print E-mail

Business Women Thorough History

Every once in a while I will touch on a women who changed the face of business for women as we know it today.  Today we will talk about Madame C. J. Walker.
 

Ok, you are probably asking WHO is that and what does she have to do with me and my business.  Well, let me tell you about this interesting lady and the contributions she made.
 

A black woman, C. J. Walker was born to slaves in 1867, in Louisiana.  While Sarah was just a child, both parents died leaving her to fend for herself.  After moving in with her sister, she suffered abuse at the hands of her brother in law, and after suffering for some time, at the age of 14, she ran off and got married, only to be struck by tragedy again.  Two years after marrying, her husband was murdered by a lynch mob.
 

Sarah and her young daughter then moved to St. Louis, Missouri, where she found work as a cook and housecleaner.  After all the tragedies she had suffered during her short lifetime, her hair began falling out.  After trying the few available products at that time to no avail, she had a dream in which she believed that she got a new formula for hair growth for black people. She tried this concoction and her hair grew back more than before!
 

After showing this product to several people, she decided to start a business, selling her product to black women.  In 1905, she moved to Denver, Colorado to live with her sister-in-law after the untimely death of her brother.  While still working as a cook, she launched her part time business. While in Denver, she met C.J. Walker, a newspaperman, who assisted her business by placing ads for her in many black newspapers all throughout the country.  As her company grew, her daughter (by this time a recent college graduate, assisted her in running the company).  Sarah divorced her husband in order to devote more time to her business. She travelled in order to promote her business while her daughter ran the company (remember this was 1906). Sarah also sought to bring more women into her business, to empower them and also give them a way to rise above a male dominated society.
 

In 1908, Sarah began Lelia College, in Pittsburgh, Pennsylvania which trained women to sell her products door to door and by 1910, she has more than 1,000 sales people working for her.  Later that year, she moved her headquarters to Indianapolis, Indiana, where her company grew beyond expectation.  By 1914, she was a woman, who only 9 scant years before had $2.00 to her name and was now worth over a million dollars!  The products which she sold ranged from face creams to hair products. 

After spending a childhood into early adulthood in poverty, she had grown to be a very wealthy woman and was able to purchase a mansion along the Hudson River in New York.  When she died in 1919, she was mourned by the black community as an industry pioneer and for many woman, black and white, she was an role model and inspiration.

 

 

Look Them in the Eye PDF Print E-mail

Look Them in the Eye

One thing I have been drilling into my children since they were old enough to talk is that when someone speaks to you, you answer the person clearly, and you look him or her right in the eye.

There is nothing that communicates to someone else that they have your attention more than that one gesture.  I have run into many adults in both the professional arena and out in the community who look off to the side or down at their feet when I speak to them.  Why is it we are so uncomfortable with looking another in the eye when we speak to them?  Is it that our eyes, once called “The Windows of the Soul,” would reveal what we are really thinking?  Or is it that we’ve been raised to favor our insecurities instead of dealing with them head on?

I have a child who is naturally shy, and as he grows it becomes even more apparent.  All the more reason, I believe, to provide opportunities for him to interact with adults, facing them straight on as he struggles to carry on a conversation.  Will he be the better for it?  I am certain he will, for through this practice he will gain the confidence he needs to speak with those he doesn’t know in a manner which warrants respect.  And when he’s in college or on the job, you won’t find him looking beyond you as you speak to him, but rather looking you right in the eyes.
 

A Little Humour and Things to Think On PDF Print E-mail

A Little Humour and Things to Think On

Everyone needs a little bit of a laugh now and then.  They say laughter is the best medicine, well I don’t know about that, but hopefully at least it will put a smile on your face and maybe make you think a little as it did me!

Sometimes I wonder if men and women really suit each other.  Perhaps they should live next door and just visit now and then.  ~Katherine Hepburn

If we listened to our intellect, we'd never have a love affair. We'd never have a friendship. We'd never go into business, because we'd be too cynical. Well, that's nonsense. You've got to jump off cliffs all the time and build your wings on the way down. -Annie Dillard

THREE wise men - are you serious?  ~Author Unknown

It's not so much that we're afraid of change or so in love with the old ways, but it's that place in between that we fear . . . . It's like being between trapezes. It's Linus when his blanket is in the dryer. There's nothing to hold on to. - Marilyn Ferguson

Sure God created man before woman.  But then you always make a rough draft before the final masterpiece.  ~Author Unknown

We can tell our values by looking at our checkbook stubs.- Gloria Steinem

Stressed spelled backwards is desserts.  Coincidence?  I think not!  ~Author Unknown

If women are supposed to be less rational and more emotional at the beginning of our menstrual cycle when the female hormone is at its lowest level, then why isn't it logical to say that, in those few days, women behave the most like the way men behave all month long? –Gloria Steinem

I am woman!  I am invincible!  I am pooped!  ~Author Unknown

 

 

Not by the Book PDF Print E-mail
Not by the Book

A few years back I packed up all my business books and carted
them off to the consignment store. And I haven't missed them
for a minute. Sure, I still read books and I refer to my
current favorites in these blogs, but my business book
collection just wasn't saying anything to me anymore. All the
advice, plans, systems, samples, examples, and procedures
seemed too darn complicated for me—and, dare I say it?, too
darn male-oriented. In business, as we all know, it's important
to keep up on trends, news, and events. But I don't want more
info, I want less. Let me re-phrase: I don't want less info, I
want it in tinier doses—the Reader's Digest version of
everything. Information overload took its toll long ago. Still,
I want and need to stay tuned to world happenings, even though
I live in a rural and fairly remote part of Colorado (four
hours from a major airport). So, to catch up and stay current
I rely on my local Public Radio station and the computer much
more than TV. On the internet, I like 'Smart Brief,' the daily
ezine for advertising pros from the American Advertising
Federation. 'Cool News of the Day' is put out Reveries Magazine
and members of The Reveries Club, who describe themselves as
". . .selected, thought-leading companies interested in
associating themselves with the best and brightest insights and
ideas in marketing." A condensed but info-packed general world
news source is the New York Times' 'Today's Headlines,' where I
catch up on world happenings du jour in a few minutes by
quickly scrolling down the page and reading the heads and
subheads.

 

Stretching PDF Print E-mail

Stretching

I have an exercise tape that I do at home which focuses on strengthening the core muscles, the inner muscles which hold the organs in and keep the body working smoothly.  In the same way, we need to strengthen our thinking skills by making our minds work a little harder.  Just as physical exercise should be part of our daily routine in taking care of our bodies, we need to stretch our abilities, do things we didn’t think we could do, try things we never thought we would.  Learning a foreign language, teaching yourself how to play an instrument, or camping out for a week, while new and uncomfortable, makes you aware of strengths you didn’t know you had.

Just like exercising, stretching can be painful.  There’s always the uncertainty about how far you can actually go, how far you can bend before you hurt yourself.  But challenging ourselves by taking on new projects or activities causes us to grow and live life to it’s fullest.  We live in a country where opportunities abound, and though there might be obstacles in the way of your goals, you can stretch -- you can work past them, you can move ahead, and you can succeed.  It’s nerve-wracking at times, not knowing just what will come next, not knowing what the end result will be -- but whatever the outcome, you have tried, and you are stronger because of it.

 

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Contact Info: monique@divadirectories.com or 503-297-4111

DivaDirectories is founded by Portland Marketing Agency DivaDesignWorld.
Woman owned, DivaDesignWorld strives to empower all businesswomen.
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